The Connected Brand Episode 10: Inside Out
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The Connected Brand Episode 10: Inside Out

Host MK Getler chats with PR pro Gina Rau of 6sense in a wide-ranging conversation touching on a number of topics including personal stories, plant care, the definition of PR, career journeys, storytelling, brand building, and the role of PR in maintaining brand reputation. The conversation provides insights into the evolving landscape of PR and the need for tools to measure PR impact.
By 
MK Getler

MK Getler,

“PR is about managing those reputations, 
but we do it through storytelling.” -Gina Rau

Host MK Getler chats with PR pro Gina Rau of 6sense in a wide-ranging conversation touching on a number of topics including personal stories, plant care, the definition of PR, career journeys, storytelling, brand building, and the role of PR in maintaining brand reputation. The conversation provides insights into the evolving landscape of PR and the need for tools to measure PR impact.

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About The Connected Brand

Each episode of Connected Brand will pivot on a single thesis: authentic human connection plays a huge role in fostering sustainable growth and success for every single brand today.

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